Meta Ads Model Comparison Over Time Report

This tool will help you compare primary KPIs in Meta Ads across various time periods and attribution windows.
It essentially the same thing as loading over 100 screens at once, and printing out a summary on one page.

Pictured in each cell:
– L1 | L3 | L7 | L14 | L30 period summaries for analyzing every KPI for all recent time periods
– Sparkline to show daily trends for each KPI
– Primary ROAS KPIs: 7DC1DV, 7DC, 1DC, 1DV

Auction metrics and engagement metric are also included.
– CPM, CPC, Frequency, cost per reaction, cost per share, etc.

CPA metrics are also included for people who want to see that instead of ROAS.

You can view this information at every level:
– Entire account
– Campaigns
– Ad sets
– Ads

If you need help interpreting this data send me a message.